Project Summary

Working together with Wunderman Thompson and HSBC to develop a key visual for their upcoming credit card advertisement was an incredibly worthwhile experience. We worked specifically on photography, ensuring that the image captured would compel customers to choose their new credit card. The journey was full of collaboration, creativity and fun as we crafted a stunning visual that conveyed the essence of the new product without fail – ultimately leading to successful brand awareness among customers.

Photographer: Sylvester Lim
Producer: Jeanice
Client: HSBC Singapore
Agency: Wunderman Thompson